28 January 2026
AGD: Felipe Rocha to serve on Branding and graphics of the environment Jury
Felipe Rocha will be serving as a member on the Branding and graphics of the environment Jury for the 2026 ADG Laus awards in Barcelona. Entries are open now!
27 January 2026
BP&O Reviews Kunsthalle Basel Identity
BP&O featured our identity for Kunsthalle Basel, highlighting its seamless fit within the art community: “There’s gravitas, there’s authority, but there’s never gatekeeping or snobbishness. It’s totally art world appropriate, but its beauty lies in its understated sense of being thoroughly open to all.”
8 January 2026
Marcos Rodrigues: Design Between Systems, People & Responsibility.
Interactive Design Director, Marcos Rodrigues, speaks with Ukrainian indie design media platform, Ukrteka. In this conversation, Marcos reflects on his path into interactive design, the value of strategy-led decisions, and the role collaboration plays in shaping digital systems.
7 January 2026
Kunsthalle Basel recognized by Tokyo TDC Awards
Excited to share that out of 3605 entries, our logo for Kunsthalle Basel received recognition for excellence in the prestigious Tokyo TDC Awards, branding category.
17 December 2025
Claren Walker shares her favorite rebrand of the year
Senior Strategist Claren Walker spoke with Transform Magazine about the rebrand that left the strongest impression on her in 2025: “Of all the rebrands this year, i-D’s is the one I keep coming back to. In a moment when brands are scrambling to keep pace with youth culture, i-D reminds us what it means to truly be a tastemaker.”
10 December 2025
Joseph Lebus to speak at Multiplicity 2026
Design Principle, Joseph Lebus, will be joining Multiplicity’s 10th annual Design in Conversation conference in London. Tune in to hear more about his journey in the industry, recent work, and insights on the opening of PORTO ROCHA's new London office. Tickets available now!
20 November 2025
Felipe Rocha Joins the TDC 72 Jury
Felipe joins the Communication Design jury for this year’s Type Directors Club competition, chaired by Lisa Smith. Entries are now open.
13 November 2025
Yedo Han to speak at the University of Seoul
Senior Designer, Yedo Han, will be giving a lecture with University of Seoul’s Graduate Integrative Design workshop. The event is open to the public, taking place on Wednesday November 19th at 5pm Room 414 of the University Design Building.
5 November 2025
Web Summit Lisbon: A discussion with Joseph Lebus and Max Ottignon
What’s next in design, and how will it shape the way brands connect with people? Joseph Lebus, Design Principal at PORTO ROCHA, and Max Ottignon, CEO of Ragged Edge, explore the trends, visual languages, and societal shifts defining design in 2026. From shifting consumer expectations to emerging creative technologies, they’ll explore the trends redefining how brands express themselves and how designers can stay ahead of the curve.
31 October 2025
Readymag: How to build and sustain a design studio culture
Leo and Felipe, along with the founders of several studios, share how they shape their values, navigate growth, and keep their cultures intact yet alive.
23 October 2025
Senior Designer Etienne Murphy named Young Guns 23 Finalist
We're proud to share that Etienne Murphy has made the final round of the esteemed Young Guns awards!
17 October 2025
Hello London!
Leo and Felipe will be speaking at Nicer Tuesdays in London on November 4th, hosted by It’s Nice That. Tickets available now!
8 October 2025
School of Visual Arts: An Evening with Leo Porto
BFA Design alumnus and co-founder of PORTO ROCHA, Leo Porto, will share his journey from student to creative director and reveal exclusive insights into branding and design systems for the world's largest brands in conversation with host Eric Baker at An Evening with Leo Porto.
7 October 2025
Design Week: An hour with PORTO ROCHA
Leo and Felipe sit down with Design Week to discuss leadership, culture, and why trust sometimes means conflict.
6 October 2025
Marcos Rodrigues to Judge Readymag’s Websites Of The Year 2025.
Interactive Design Director, Marcos Rodrigues, joins the jury for Readymag’s 2025 Websites Of The Year competition. Submissions are open now!
6 October 2025
Leo Porto Joins Jury Panel at the GDC Awards 2025 in Shenzhen
Leo Porto will be joining the jury panel for this year’s annual Graphic Design China Awards. GDC is the first large-scale design competition in China and has become the country's most renowned design festival. Entries are open until October 8th!
3 October 2025
Jordy Kuster named LAD Young Talent
We are excited to share that PORTO ROCHA Designer Jordy Kuster was named Young Talent winner at the 2025 LAD Awards.
2 October 2025
Leo Porto and Felipe Rocha to speak at AGI Open in Ho Chi Minh City
Leo and Felipe will be taking the stage at this year’s AGI Open in Ho Chi Minh City November 27-28. Tickets are on sale now!
26 September 2025
PORTO ROCHA named No.2 Design Agency in USA and North America
We've been ranked No.2 Design Agency in the United States and North America in the 2025 D&AD awards! A big thank you to our team for their hard work, and to the D&AD jury for the recognition ✏️
18 September 2025
Martín Azambuja to speak at Festival FEDE in Costa Rica
Associate Design Director, Martín Azambuja, will be heading to Costa Rica to take the stage at The Emerging Design Festival on October 25th. Martín will share his journey through the design industry over the years, followed by a hands-on workshop. Tickets are on sale now!
12 September 2025
Friends of Decimal: Zoom Session with Nathan Fyock
Associate Design Director, Nathan Fyock, will lead a zoom session hosted by Friends of Decimal on Friday, September 19th. RSVP to hear first hand how he crafts branding systems, products, and experiences that seek to provoke meaningful change.
11 September 2025
D&AD: How PORTO ROCHA refreshed the Nike brand
Leo Porto chats with D&AD about the strategy and design process behind the work that won PORTO ROCHA a best of category Yellow Pencil for Nike Run.
4 September 2025
The Brand Identity: PORTO ROCHA and MASP discuss rebranding a cultural icon
The Dialogue is a series exploring collaborative relationships between studios and clients. In this edition Leo and Felipe joined MASP Communications Coordinator, Priscila Asche, discuss their partnership in rebranding Brazil’s most important art museum.
3 September 2025
Aprender Design: Aula Livre com Marcos Rodrigues
In this class, Marcos Rodrigues shares his journey in design, driven by the search for his own space and identity. From the outskirts of Rio de Janeiro and São Paulo to building an international career, he reflects on the challenges, achievements, and ongoing lessons that have shaped his path in the world of design.
Thursday, September 4th at 8pm EST via zoom in Portuguese
15 August 2025
Graphic Support Group Podcast
Leo Porto and Felipe Rocha join James Chae and Drew Litowitz on the Graphic Support Group podcast to talk about life and work — running PORTO ROCHA as immigrants, growing up in Brazil, designing for a Swiss art institution, doing things differently as design founders, dealing with imposter syndrome, following their intuition, and how to be competitive without being a jerk.
7 August 2025
Leo Porto is taking the stage at US by Night Festival
Leo Porto will be speaking at US by Night, a three-night festival in Antwerp celebrating creativity across multiple disciplines. Taking place this September 25–27, the event features over 60 speakers, live artists, and music.
28 July 2025
Forward Festival: Leo Porto and Felipe Rocha to speak at this year's conference in Berlin
Leo and Felipe are heading to Berlin to give a talk at this year’s Forward Festival on August 29th. Tickets are on sale now!
24 June 2025
PORTO ROCHA Vol.10
PORTO ROCHA Vol.10 is now available on Spotify featuring our team's top songs of the summer.
24 June 2025
In good company: How agencies are transforming client collaboration
Interactive Design Director, Marcos Rodrigues, and Associate Design Director, Gabriela Carnabuci interviewed by Figma on the power of collaborative digital tools for creating scalable brand identities.
23 June 2025
It’s Nice That: What if I don’t sound like a design founder?
“Design talks a lot about inclusion, but it still expects people to perform confidence in one very specific way.”
PORTO ROCHA Founder Felipe Rocha writes an open letter to the design community about his experiences speaking as a design studio founder.
22 June 2025
Creative Boom: PORTO ROCHA Voted The #1 “Creative studio inspiring us the most in 2025”
Creative Boom surveyed the design community to find the top 25 most inspiring studios of 2025.
Which creative studio do you most admire right now, and why? This is a question Creative Boom asked their community via an ongoing survey. With more than 700 responses here are the winners.
What's striking about this year's results is the popularity of studios that aren't just producing beautiful work but are also actively shaping discussions and tackling the big challenges facing our industry and society.
28 May 2025
Designer Yedo Han featured in Grilli Guide
Grilli Type publishes a monthly Grilli Guide with advice from designers around the world. Designer Yedo Han contributed to this month’s guide on how to present your work. “Whether you’re presenting internally or to a client, one piece of advice I always keep at my heart is this: be excited about your work!”
27 May 2025
D&AD: Graphite Pencil for Nike au Centre Pompidou
We’re proud to have been awarded a D&AD Graphite Pencil in Spatial Design – Installation for our work with Nike at the Centre Pompidou. Cheers to Nike, collaborators and our incredible team!
27 May 2025
D&AD: Yellow Pencil for Nike Run
WOW! We won a Yellow Pencil for our identity for Nike Running, named best rebrand of the year by D&AD. Huge thanks to our clients at Nike and all the partner agencies helping bring this to life. The real reward is seeing it in the world, celebrated by millions of runners across the globe 🧡
25 May 2025
Nike Run and Nike au Centre Pompidou shortlisted for D&AD Awards
Our Brand Identity Refresh for Nike Run and Environmental Graphic Design for Nike au Centre Pompidou were shortlisted in this year’s annual D&AD awards!
16 May 2025
CommArts: MASP’s new identity honors museum's modernist legacy
In a new interview with CommArts, Leo Porto and Felipe Rocha share more about the creative process behind designing the new identity for MASP (Museu de Arte de São Paulo).
15 May 2025
Robinhood Rebrand wins Bronze Pencil from The One Show
We’re excited to share that our rebrand of Robinhood, created in collaboration with the Robinhood creative team, received a bronze pencil in The One Show awards!
25 April 2025
Creative Review: A modernist identity for Brazil’s leading art museum
Creative Review takes a closer look behind the brand identity design of MASP, Brazil's leading art institution.
24 April 2025
Vevo brand identity featured in Victionary publication, Songscapes
Our brand identity work for Vevo is featured on Songscapes, a new publication that takes a deeper look into the craft that goes behind the making of a successful music identity, with artist interviews, production processes, and plenty of behind-the-scenes details. Explore the new wave of creativity in the packaging of CDs, vinyls, to cassette tapes, as well as the art and graphics that take to online streaming services, music videos, events and more.
17 April 2025
Robinhood rebrand named finalist at The One Show
The One Show has been recognizing some of the best work in the creative industry for over 50 years. We're honored to have our rebrand, created in collaboration with Robinhood, recognized as a finalist in the 2025 awards. All awards will be announced May 15th, stay tuned!
15 April 2025
PORTO ROCHA'S latest interview with Developments.media
Developments is a slow paced online platform offering in depth interviews with strategic minds amongst independent creative talents. Leo and Felipe spoke with Developments, diving into their personal stories of becoming designers and the path that led them to opening PORTO ROCHA.
14 April 2025
Queer Design Club Speaker Series: Zipeng Zhu
PORTO ROCHA will be hosting Queer Design Club's Speaker Series featuring Zipeng Zhu of DAZZLE studio. Tuesday, April 15th at 6:30pm. Tickets are $20 or free for QDC members.
13 April 2025
Victionary: The FVS Atlas
A new release from Victionary, The FVS Atlas celebrates 64 studios across 23 countries redefining how brands live and breathe. From static logos to flexible visual systems, the book features our identity system for Museu Nacional da República among its curation.
4 April 2025
LAD Awards: Marcos Rodrigues to serve as Digital Jury member
Interactive Design Director, Marcos Rodrigues, will serve on the jury for the 2025 Latin American Design Awards.
25 March 2025
Victionary: Display In Use
Victionary released their latest book, Display In Use. This collection features the use of Display Typefaces in various projects, including our work for Netflix is a Joke: The Festival and Chani Nicholas. Purchase your copy here!
25 March 2025
La Vie Magazine features PORTO ROCHA
Taiwanese-based La Vie magazine interviewed Leo and Felipe, discussing all things design.
21 March 2025
Control to Culture: Q&A Session with Leo Porto
Leo will participate in a live Q&A Session for the 2025 International Festival of Learning and Culture, hosted by Control to Culture. Reserve your in-person or virtual ticket today. Session will be in Portuguese with live translation.
18 March 2025
Config Conference: Context is everything
Felipe Rocha, Founder and Creative Director of PORTO ROCHA, will join Carlo Michelangelo Luetto, Head of Creative at Robinhood, on stage at #Config2025 for an inside look at the thinking behind Robinhood’s recent rebrand. They’ll break down how they crafted a brand designed to scale—one that evolves with the company, adapts seamlessly across different contexts, and remains flexible without ever losing its essence. Reserve your in-person or virtual ticket today!
17 March 2025
Felipe to speak at IE University Process Lecture Series
Felipe will be speaking at IE University in Madrid as a part of their series: Process! Experimental Practices for Creative Industries. Click to register now!
16 March 2025
Nathan Fyock to serve as International Creative Awards Jury member
Associate Design Director, Nathan Fyock, will participate as a Jury member in the inaugural International Creative Awards.
15 March 2025
Transform Magazine: The Scoop with Porto Rocha
Transform catches up with Felipe Rocha and Leo Porto, discussing the founding of PORTO ROCHA, growing up in Brazil, and the challenge of running an agency in the 2020s.
19 February 2025
State of Create: Interactive Report for Patreon
What’s the state of the creator economy today? And what’s next? Last year, Patreon surveyed 1,000 creators and 2,000 fans to find out.
We worked closely with their team to craft the results into an engaging visual report, out now as a website and a physical zine.
Click to read the full report.✏️
13 February 2025
Marcos Rodrigues to speak in Lisbon and Porto.
Interactive Design Director, Marcos Rodrigues, will represent Lola’s Club on stage with Descomunal. Marcos will talk about his work and career journey—his life experiences, lessons learned along the way, and the projects that have shaped his path. The events will take place in Lisbon on February 19th and Porto on February 20th
5 February 2025
PORTO ROCHA at Harvard
Leo Porto and Felipe Rocha will be speaking about their practice at Harvard Graduate School of Design on 12 Feb. 6:30pm at Piper Auditorium.
4 February 2025
Leo Porto and Felipe Rocha to speak at ADC Festival in Hamburg
On May 21 and 22, 2025, the ADC Festival returns to Hamburg’s Schuppen 52. The ADC Conference on May 21 sets new priorities: on four stages, everything revolves around inspiration, craft, groundbreaking cases, and economic perspectives. Early bird tickets are now available.
4 February 2025
Applied Arts Awards: Olivia Chan to serve as jury member
Senior Designer Olivia Chan will serve on the jury for the 2025 Design Awards hosted by The Applied Arts Awards.
16 January 2025
Gabby Carnabuci and Claren Walker to present at First Round
Associate Design Director Gabby Carnabuci and Strategist Claren Walker will join the stage to share the first round presentation of the rebranding of Kunsthalle Basel. First Round is a one-day showcase of original presentations made to clients showing initial design explorations for logo, identity, and branding projects. The event will take place in New York on May 9th. Tickets are on sale now!
7 January 2025
PORTO ROCHA goes to Costa Rica
Leo and Felipe will be heading to Costa Rica in March to speak at a Design Conference hosted by creative studio, Pupila. Tickets on sale now!
20 December 2024
The Subtext: Natalee Ranii-Dropcho Interview
Strategy & Copy Director Natalee Ranii-Dropcho shares her insights on building verbal identities and brand strategies and starting the strategy team at PORTO ROCHA
19 December 2024
Nothing Precious selected as one of W Magazine’s 10 Best Coffee Table Books of 2024
Nothing Precious, a photography book created by Marcelo Gutierrez and designed by PORTO ROCHA was included in W Magazine's list of Best Coffee Table Books for 2024. Nothing Precious is available for purchase at nothingprecious.co
18 December 2024
It's Nice That: PORTO ROCHA Featured on Top 50 Most Read & Top 25 Graphic Design articles of 2024
It's Nice That shared their annual list of top stories for 2024, featuring PORTO ROCHA on both the Top 50 Most Read and Top 25 Graphic Design articles of 2024.
18 December 2024
PORTO ROCHA named Studio of the Year and wins Rebrand of the year for Robinhood
The Brand Review unveiled the results of their annual Brand of the year Awards. With thousands of votes cast, our rebrand of Robinhood won Brand of the Year and PORTO ROCHA was named studio of the year for 2024.
10 December 2024
Five Years of PORTO ROCHA
2024 was the year we celebrated five years of PORTO ROCHA — of exciting work, inspiring collaboration, and lots of growth. To mark the moment, we’re sharing our new reel and an inside look at what we’ve learned.
20 November 2024
PORTO ROCHA on setting and pushing boundaries
Founders Leo and Felipe spoke with Megan Williams, News Editor at Creative Review, during their time at Paradigms in Rome about originality, intention, and learning to be hands-off.
12 November 2024
PORTO ROCHA's global refresh for W Hotels marks a "new era of luxury hospitality"
The hotel group steps into a new era with a bold, refined identity crafted by the global agency. Moving away from flashy opulence, the rebrand combines vibrant design with understated elegance, setting the stage for a fresh, immersive take on luxury hospitality.
28 October 2024
Creative Boom Hotlist 2025: PORTO ROCHA ranked N.2 by industry peers
In an impressive lineup of studios and agencies from around the world, PORTO ROCHA came in at #2 on Creative Boom's Hotlist 2025.
Thanks to Creative Boom and all our peers in the design community for your votes of support!
24 October 2024
Paradigms 2024: Lasting lessons from the Eternal City
Matt Valenzia, Associate Director at Siegel+Gale and Paradigms correspondent, shares insights and learnings from the 2-day gathering in Rome.
PORTO ROCHA: The two are refreshingly down to earth, humble to a point, and wise beyond their frustratingly young years — wisdom that derives from both an eye for the rules, and a knack for “pushing” them. A healthy respect for tradition and then the intuition, willingness and bravery to invert it.
23 October 2024
PAC NYC wins Identity and Type Design at ISTD
Since 1992, the ISTD’s International Typographic Awards have provided an overview of the best contemporary practice in international design, recognizing and rewarding the very best examples of typographic excellence from around the world. Run by and for typographers, designers and educators across the world, its members are committed to raising the bar and inspiring a love for all forms of typography.
7 October 2024
Joseph Lebus to speak at International Assembly
Design Lead Joseph Lebus is joining an impressive lineup for International Assembly, the all-day design and creative conference with some of the most exciting thinkers, makers and movers in design, branding, illustration, animation, art, advertising and beyond.
Thursday, November 28th at The Glasgow Royal Concert Hall
7 October 2024
A Discussion on Client-Agency Relationships
Leo Porto participated in a panel discussion at Paradigms conference in Rome. Conducted by Nick Bell from AUFI and joined by Iona Carter, Jolyon Varley and Bomo Piri, they discussed the nuances of client-agency relationships and shared advice on how to make better work, together.
3 September 2024
Creative Review: Twitch brings the energy in its refreshed identity
PORTO ROCHA has created an expanded identity system for the livestreaming platform that channels the myriad personalities and passion points found across the online entertainment universe
26 August 2024
Graphic Design USA: PORTO ROCHA Brands Final Piece of WTC Rebuild
PORTO ROCHA’s identity design for the performing arts space at the site of the World Trade Center in Manhattan opens the way for inclusive programming.
21 August 2024
Talking Thursdays: Marcos Rodrigues
In this episode of Talking Thursdays, PORTO ROCHA's Digital Design Lead Marcos Rodrigues joined us from beautiful Lisbon. Marcos discussed his childhood and early influences growing up in São Paulo, exploring how his work sits between iconic and utilitarian and his perspective on the importance of interactive design in branding.
9 August 2024
The Brand Identity: A chat with Leo and Felipe about their upcoming talk at POV Budapest as they look back on 5 years of PORTO ROCHA.
7 August 2024
Leo and Felipe discuss pitching with The NDA Podcast
Founders Leo and Felipe and Toby Wilkinson of Aufi Studio join The NDA Podcast Episode 10 to talk about the rise of creative pitches and how they're affecting the industry at large.
24 July 2024
The Follow-Up Podcast Episode 86 PAC NYC
Founder Leo Porto, Strategy-Copy Director Natalee Ranii-Dropcho and Bob Pilon, CMO and Senior Advisor at PAC NYC joined Bryony Gomez-Palacio for the 86th episode of @thefollowupbyuc, a podcast by @brandnewbyucllc. Link in bio to learn more about our design and strategy process for crafting the @pac_nyc brand.
5 June 2024
Communication Arts: PORTO ROCHA’s rebrand gives VEEPS a versatile system that speaks to fans of all music genres.
Leo Porto discusses the work behind VEEPS' new visual identity and product design. Balancing utilitarian precision with bold expression, the new system ensured enough flexibility so that both the brand and the artists represented by the platform could shine.
4 June 2024
Netflix Tudum wins Silver Clio Award
29 May 2024
Creative Review: PORTO ROCHA's bold identity for live events streamer: VEEPS
Creative Review covers our brand refresh for VEEPS, "This adaptable font, while being full of personality, is also neutral enough to be used for a wide range of music genres and artists, allowing the personal expressions of the latter to shine through without detracting from the overall aesthetic."
24 May 2024
PAC NYC Identity System wins a pencil at D&AD Awards
We're honored to receive a Wood Pencil for our Branding Design System for PAC NYC, the state-of-the-art performing arts center and final piece of the World Trade Center rebuilding. Out of over 12,300 entries and 30,000 works reviewed by D&AD judges in London, only 652 pencils were awarded and we're proud to be among them.
23 May 2024
Readymag: From frustration to action: The fight to end free pitching in design
Readymag speaks with PORTO ROCHA about the No Free Pitch resolution, the history of pitching in the design industry, and recommendations on how to address pitching in the workplace. "Felipe Rocha believes that the most meaningful action to disrupt this practice is for individuals to refuse to work for free, or by spreading the word about the petition and bringing it up at work."
21 May 2024
Graphic Fest 2
Victionary released their latest book GRAPHIC FEST 2: Identities for Festivals & Fairs featuring our identity for Netflix Is A Joke: The Festival. Copies on sale now!
30 April 2024
Creative Boom: PAC NYC's barrier-breaking identity
Joseph Lebus speaks to Creative Boom about how the new performing arts center’s identity aims to close the curtain on exclusivity while honoring the former World Trade Center site.
29 April 2024
PORTO ROCHA to speak at Clube da Criatividade Portugal
Leo and Felipe will give a talk at the 26th annual CCP Festival in Portugal May 17th - 24th.
23 April 2024
Brand New: New logo and identity for PAC NYC by PORTO ROCHA
Brand New reviews our identity for PAC NYC, "The all-electric color palette works well to activate the messages. Additionally, the snappy motion graphics carry the voice across animations. The primary convention uses a box rotation which nicely references the iconic building"
23 April 2024
It's Nice That: PAC, the Performing Arts Centre at Ground Zero, Debuts Its Branding
Design Lead Joseph Lebus speaks with It's Nice That about the process behind the branding of PAC NYC, “We needed to invite people into the space, to break through the imposing marble cube and want to step inside. Taking that same square, we imbued it with the vibrancy and dynamism of the building’s interior, completely modular to various performance and stage configurations.”
17 April 2024
Strategy & Copy Director Natalee Ranii-Dropcho named Brand Visionary 2024
Each year Frontify compiles a list of the best and most inspiring people in the branding and design industry. Strategy & Copy Director Natalee Ranii-Dropcho was selected in this years's list of 60 trailblazers across the US and Europe.
31 March 2024
Interactive Design Lead Marcos Rodrigues to speak at Web Summit in Rio de Janeiro
On April 18th Interactive Design Lead, Marcos Rodrigues will be presenting at this year's Web Summit conference in Rio de Janeiro. In his talk, Interactive design: How we translate brand into digital, Marcos will share his insights on transforming global brands into captivating digital experiences. Tickets on sale now!
28 March 2024
Swipe: An ongoing A.I. generated image archive by PORTO ROCHA
Today we launch Swipe, an ongoing series created artificially by Felipe Rocha as part of our research on A.I. generated images at PORTO ROCHA. While we are confident A.I. won't fully replace art or image making, we are intrigued by its creative potential as it continues to reshape our industry.
20 March 2024
PORTO ROCHA to speak at Point of View Budapest conference
PORTO ROCHA is coming to Budapest! Leo and Felipe will be giving a talk at the Point of View conference hosted by COMET and CM.SUPPLY this September. Tickets on sale now.
1 March 2024
Aprender Design: Open Class with Marcos Rodrigues
Interactive Design Lead Marcos Rodrigues will be hosting a free class on March 7th. Marcos will share the GRAU rebrand and the digital design system behind it, exploring the intrinsic relationship between brand and product. (class given in Portuguese)
27 February 2024
LS:N: LUNGE elevates luxury pet accessories with fashionable brand identity
New York-based pet accessories brand LUNGE is redefining luxury pet products with its collaboration with design agency Porto Rocha.
20 February 2024
LAD Awards: Martin Azambuja to serve as design jury president
Martín Azambuja will serve as the Graphic Design Jury President in the 8th edition of the Latin American Design Awards.
19 February 2024
It's Nice That: PORTO ROCHA answers to the fandoms only in visual identity for Netflix
It's Nice That speaks with Felipe Rocha about the identity for Netflix Tudum, "We curated illustrators with uniquely expressive signature styles but who shared a few things in common: a connection to pop culture and youth, vibrant color usage, and a dynamic sense of dimension in their work"
9 February 2024
Clube De Criação: Brazilians create petition against free pitching
Felipe Rocha and Leo Porto spoke with Clube De Criação about the motivations behind “No Free Pitches” and the industry-wide call for change. (Portuguese Interview)
8 February 2024
Creative Review: A fashion-forward identity for luxury pet brand LUNGE
Creative Review covered our identity for LUNGE "PORTO ROCHA has given the brand an identity that captures the unbridled energy of city dogs – and the slick fashion sense of their owners"
7 February 2024
Creative Review: Felipe Rocha on why he started the petition, No Free Pitches
The open call against free pitching has resonated with thousands of creatives online. Here Felipe talks about the motivations behind the petition and what he hopes will change
5 February 2024
Could this be the end of pitching for free?
In the first of a new series from It’s Nice That’s Insights department, co-founder and creative director Felipe Rocha speaks about PORTO ROCHA’s decision to oppose the dreadful unpaid pitch.
26 January 2024
Industry Call: No Free Pitches
Let’s make 2024 the year we get paid for all our work. Along with industry leaders, other agencies, and independent freelancers, we’re saying no to unpaid pitches to change our industry for the better. Sign the resolution at http://nofreepitches.com
25 January 2024
Etienne Murphy joins the jury of Idéa 2024
Senior Designer Etienne Murphy joins the design category jury for Idéa 2024, the competition celebrating the best of creative communication in Quebec.
8 January 2024
It’s Nice That: Seven Visual Trends and How They’ll Unfold in 2024
Leo and Felipe speak with It’s Nice That about the use of the use of graphic windows as one of 2024's trends.
18 December 2023
It’s Nice That: Top 50 Most Read in 2023
Our work for Sundance Film Festival was listed as one of the top 50 most read 2023 articles on It’s Nice that!
1 December 2023
PORTO ROCHA has given a fresh identity to BPM Music, which houses the largest catalog of DJ-ready tracks in the world
6 November 2023
Senior Designer Martín Azambuja to speak at Referentum Talks in Madrid
On November 15th, Martín Azambuja will give a talk at the University of Design Innovation and Technology in Madrid as a part of the 3rd edition of Referentum Talks. Coordinated by designer José Bardera, the Referentum talks give a space for sharing knowledge by exploring the past, present, and future of graphic design and visual culture to promote critical thinking and excellence. Click to register for the event.
31 October 2023
Frontify: Reflections on rebranding with PORTO ROCHA
PORTO ROCHA Founder Leo Porto sits down to discuss the rebranding of Olympikus and the development of Nike's 'Be True' evergreen platform.
30 October 2023
PORTO ROCHA type designer Marek Nedelka to speak at Cooper Union
On November 2nd, our very own type designer Marek Nedelka will be giving a public talk on his new book, National Letters: Languages and Scripts as Nation-building tools. Click to register for the in-person event or livestream.
11 October 2023
AGI: Leo Porto and Felipe Rocha elected into the Alliance Graphique Internationale
We are happy to announce that Leo Porto and Felipe Rocha have been elected into AGI, the association bringing together some of the world’s leading graphic designers.
Believing that graphic design is fundamental to how we communicate, educate and inform, AGI members have been giving shape to the world’s many and varied messages since its inception in 1952.
Many thanks to Flávia and Fábio from ps.2 arquitetura + design and Stefan Sagmeister for sponsoring the application and guiding the process, as well as the entire PORTO ROCHA team and collaborators.
26 September 2023
Talk at Art Directors Club Lithuania
Leo Porto and Felipe Rocha will speak at the #ADCLT23 festival conference in Lithuania where they will discuss their creative paths and the paradigm changes influencing contemporary design today.
25 September 2023
SVA Design Research Studio Sessions
PORTO ROCHA will be hosting a design conversation as a part of SVA's D-Crit events. SVA Design Research Studio Sessions, a collection of public talks, panels, workshops, and readings featuring relevant, critical, and expansive perspectives from the frontiers of design! From cyberfeminism to podcasting, Danish modern chairs to case studies, and essay-writing to design for social change, this suite of events led by vital voices is sure to be thought-providing and invigorating.
15 September 2023
YouTube Music: Los Himnos
We partnered with Youtube Music to design their latest collection in celebration of Latinx Heritage Month. Los Himnos brings together a sampling of some of the iconic songs in the history of Latin Music and is now available to listen on Youtube.
13 September 2023
Leo Porto and Felipe Rocha join The International Academy of Digital Arts and Sciences.
PORTO ROCHA founders Leo Porto and Felipe Rocha have joined the IADAS and will be a part of the 2023 Webby Awards Jury. With a network of intellectually diverse members, the IADAS help drive the creative, technical & professional progress of the Internet.
12 September 2023
Judging the 74th ADCC Awards
Leo Porto was invited to be a judge at the 74th annual Advertising & Design Club of Canada Awards in Toronto.
30 September 2023
PORTO ROCHA Named Studio of the Year 2023
We’ve been named Studio of the Year and received 9 LAD Awards at the 7th annual Latin American Design Awards! We are so proud of our incredible team, thankful for the amazing clients and collaborators who worked with us along the way, and honored by the overwhelming recognition we received from the LAD Jury 🖤
21 August 2023
Senior Designer Martín Azambuja to speak at 2023 Latin American Design Awards Gala in Lima
Graphic Designer, Martín Azambuja, will be representing PORTO ROCHA at the 2023 Latin American Design Awards Gala at the Museum of Art of Lima this Thursday, August 24th.
Tune in to Latin American Design to see which awards Martín will be accepting on PORTO ROCHA’s behalf in this year's award ceremony
21 June 2023
Live from Brazil: Netflix Tudum!
Our continued collaboration with Netflix culminated in their biggest celebration ever: a 3-day event in São Paulo featuring new and never-before-seen footage of their latest series and films to over 10,000 fans in person and 78 million livestreams (and counting).
31 May 2023
Monocle on Design
Hosted by Nic Monisse, Monocle interviews PORTO ROCHA founders Leo Porto and Felipe Rocha, as well as Black Panther's Oscar-winning costume designer, Ruth E Carter, and the curator of Momu’s current exhibition on Man Ray, Romy Cockx.
25 May 2023
Design Threads and Sundance Film Festival Rebrand win pencils at the 2023 D&AD Awards
Design Threads wins a Graphite Pencil for Web Design and Sundance Film Festival Rebrand wins a Wood Pencil for Branding. Proud of our incredible team for the recognition!
19 May 2023
PORTO ROCHA at LADFEST 2023
PORTO ROCHA is coming to Lima! Founders Leo Porto and Felipe Rocha will be speaking at LADFEST on July 1st in Peru. Tickets now available.
18 May 2023
PORTO ROCHA Vol.5
PORTO ROCHA Vol.5 ♪ [SINGING IN NON-ENGLISH] is now available on Spotify. Featuring only non-english songs, selected and curated by our team.
10 May 2023
PORTO ROCHA to speak at Caserne’s FORUM Design Conference
Leo and Felipe will be joining this year’s not-so-formal assembly of global creative leaders at the FORUM Conference in Montreal hosted by Caserne. Tickets on sale now!
25 April 2023
Design Threads wins a Webby!
Excited to share that our collaborative digital report was awarded Best Individual Editorial Feature at the 27th Annual Webby Awards.
25 April 2023
Frontify: The 30 Brand Visionaries of 2023
Leo and Felipe named among most inspiring, trailblazing brand visionaries in the US.
22 April 2023
Creative Bloq: New Sundance Film Festival logo is the perfect homage to the big screen
See why it’s “so much more than just a rectangle.”
21 April 2023
It's Nice That: Sundance Film Festival Unveils Flexible Brand Identity
20 April 2023
Marcos Rodrigues, Interactive Design Lead at PORTO ROCHA joins Aprender Design faculty
Marcos Rodrigues joins Aprender Design’s faculty to teach Digital Product Design, where he will unravel the process behind translating tangible and intangible aspects of brand identity into interactive design languages and behaviors. According to Marcos, understanding and defining the main challenges while placing the user at the center of the equation allows for a more empathetic design approach.
“I was born and raised on the outskirts of São Paulo and Rio de Janeiro, where I believe I took the basis of my view of the world. This experience directly influenced the way I see myself and the sense of community and responsibility that I have and apply to my work.”
19 April 2023
Design Taxi: Sundance Film Festival Unveils Identity Inspired by Moviemaking
A look at the system that “resonate[s] with independent film-buffs worldwide.”
17 April 2023
How to Handover an Identity System to Your Client in the Digital World
Founder and Creative Director Leo Porto shares more about our approach to developing identity systems and delivering brand guidelines. Over the course of six articles, the new series by The Brand Identity will be talking to creative industry leaders about what is often seen as one of the most challenging, fiddly, frustrating and complicated elements of brand design: getting it over the line.
17 April 2023
Sundance: The Inspiring History of Poster Art at the Sundance Film Festival
Chelsea Christensen and Sundance Institute graphic designer Sonja Anderson share the rich history of Sundance Film Festival poster design and the process behind creating the 2023 Limited Edition version as part of our recent rebrand of Sundance Film Festival.
13 April 2023
PORTO ROCHA founders to speak at Web Summit in Rio de Janeiro
On May 4th, Leo Porto and Felipe Rocha will be sharing the stage with an impressive lineup of speakers at Web Summit 2023 in Rio de Janeiro. With South American tech on the rise and Brazil emerging as a hotbed of innovation, Web Summit Rio is set to become the largest tech event in Brazil, with more than 20,000 attendees expected to gather at Riocentro.
31 March 2023
The Brand Identity: PORTO ROCHA’s vibrant identity for Netflix is a Joke
23 February 2023
International Assembly Conference: Natalia Oledzka & Natalee Ranii-Dropcho
23 February 2023
The Process
The Process Four book by The Brand Identity is launching this month, featuring unused and unseen branding work from Christopher Doyle & Co., Goods, Heydays, Maniac Studio, Marx Design, Moniker, Mother Design, MOUTHWASH Studio, OMSE, PARSONS and PORTO ROCHA.
22 February 2023
TDC’s Cha Che Chi After party at PORTO ROCHA
Type Directors Club is hosting Cha Che Chi; a two-day virtual conference on March 3rd & 4th showcasing presentations and panels on what's happening in Latin American typography today. Friday March 3rd PORTO ROCHA will be hosting the official Cha Che Chi NYC afterparty at our Brooklyn Studio.
10 February 2023
It’s Nice That: Rebranding Korea’s largest shopping app
Porto Rocha gives Zigzag a high-fidelity 3D mark specifically made to adapt and shift in material depending on the fashion zeitgeist at hand.
9 February 2023
D&AD Talk: Joseph Lebus & Chae Park
13 January 2022
are.na: Make Me Your Manifesto
Strategy Director Natalee Ranii-Dropcho challenges the role of the coveted “brand manifesto” through a rabbit hole of Are.na research into the medium as a whole: unpacking what makes a manifesto, how they’ve evolved, and what they convey about our collective state of mind.
13 December 2022
The Brand Identity: Design Threads is a "must-read for creatives"
The Brand Identity features our Design Threads Report: "Design Threads is a powerful, thought-provoking report that takes a well-needed temperature check of design’s state, going beyond the clichés and expectations of self-reference in design. From discussions of the latter’s Eurocentric standards and the excess of everything to AI’s optimistic roles and creative honesty, Design Threads is a must-read for creatives, no matter their discipline – going far in demystifying certain aspects of the design industry while taking note of other issues."
13 December 2022
It's Nice That: Interview with Quilo Creative Director, Mico Toledo
Mico Toledo chats with It's Nice That about Quilo; a 300-page photo magazine showcasing the untold story of Brazilian visual culture, designed by PORTO ROCHA.
7 December 2022
Pangram Pangram: Interview with Senior Designer Gabriela Carnabuci
Gabriela shares her tips for making a portfolio with young designers, highlighting the importance of designing with intention, being clear and concise, and crediting.
1 December 2022
It's Nice That: Felipe Rocha shares four findings from our new design report, which covers everything from the politics of good taste to AI insecurity.
30 November 2022
Featured: Book Cover for Chani Nicholas on "PALETTE mini 08: Iridescent"
21 November 2022
Design Threads Report: Now Live
NOW LIVE! Design Threads — A collaborative report unraveling the state of design today. By designers, for designers, our goal was to go beyond surface-level discussions to talk about the social, economic, and emotional realities of what it means to be a designer today.
1 November 2022
It's Nice That: New book pieces together a thoughtful, “intricate puzzle” of Brazilian creatives
Igor Furtado’s new book pieces together a thoughtful, “intricate puzzle” of Brazilian creatives. With an innovative, collaborative design approach from New York-based studio Porto Rocha, the publication centres itself on the theme of ‘Extinction’.
28 October 2022
PIN-UP Magazine: The artful rebirth of a lighting giant
German lighting company Tobias Grau rebrands as GRAU. Developed in partnership with PORTO ROCHA, the new identity propels the brand into a future where product and art collide, activating what makes us human.
24 October 2022
Dazed: Inside the new zine exploring love, nature and survival in Brazil.
Born of a desire to celebrate Brazilian creativity, Extinção? is a new zine from photographer Igor Furtado, designed by PORTO ROCHA. A reaction to the lack of cultural institutions willing to support Latin American narratives, the publication showcases the talent of creatives from all over the country, featuring more than 80 emerging artists’ visual and written artworks. Focusing specifically on the climate emergency, Extinção? explores the ways in which the crisis ties in with the natural history of Brazil.
With contributions from over 80 emerging creatives, Extinção? examines art and community in the face of the climate crisis.
20 October 2022
AIGA Symposium: Unveiling Methods Behind Studio Growth
Leo Porto and Felipe Rocha join Aaron Edwards and Mark Goldwell for a panel at AIGA's Symposium held at Parsons School of Design Wednesday, October 24th.
In this session we’ll discuss insights on creating a blueprint for success. What does year one look like? How to build and structure a team for growth? How do we create financial stability? What are the pitfalls to avoid in projects and negotiations? We’ll touch on these topics and more with “duo founders” to talk about laying the foundation for future growth. Tickets now available.
19 October 2022
Quilo Photo Magazine
Created by creative director and photographer Mico Toledo and designed by PORTO ROCHA, Quilo is a single edition 300-page photo magazine featuring some of the best documentary photography and short-story writing in Brasil today. Help fund the project through Kickstarter.
7 October 2022
Monotype: 5 Takeaways from Brand New Conference
Monotype covers 5 key takeaways from Brand New Conference, including some insights by PORTO ROCHA founders Leo and Felipe.
24 September 2022
Design Threads: Exhibition Now Open
Now open until October 8th, Design Threads is an exhibition unraveling the state of design today. Based on conversations with 30 design leaders and 250 responses from the design community, the exhibition address some of the most urgent questions and shared feelings among designers today.
Wix Playground:
100 Gansevoort St. New York, NY, 10014
Opening hours:
Sep. 21 - October 8 Wed-Saturday, 11AM - 4PM
23 August 2022
Estadão: PORTO ROCHA named 2022 best independent studio.
We’re proud to share a milestone moment for PORTO ROCHA. This week we were featured in Estadão, one of the largest newspapers in Brazil.
14 July 2022
Calling All Designers!
What does it mean to be a designer in 2022? What are the guiding principles for such urgent times? In our new study, we’re unpacking the current state of design — what’s relevant? And what shouldn’t be? 🔎 Click the link to learn more
14 July 2022
PORTO ROCHA Playlist: Vol. 3
Our latest playlist is out, featuring a compilation of some of our team's favorite summer bops this year.
Cover designed using AI.
13 July 2022
Museu Website: Now Live
After a long interlude, the website that we designed and developed for the Museu Nacional da República in Brasília in partnership with Twoo® and Manufatura is now online. Check it out!
13 July 2022
TDC68: Traveling Exhibition at Cooper Union
The #TDC68 traveling exhibition has made its way to New York, featuring the work of TDC 68 competition winners. This yearly tradition puts some of the most beautifully-used type on display, celebrating the most current and innovative typographic exploration there is.
Tickets are on sale for General Admission at $20 and $10 for TDC members and students.
📍The Cooper Union, New York | Wednesday, July 13th | 6PM — 9PM
26 May 2022
PORTO ROCHA named Independent Design Agency of the Year
We’ve been named Independent Design Agency of the Year 2022 and awarded 4 Pencils by the D&AD Awards! A big thank you to our team, clients, and collaborators for all of the dedication and partnership, and to the D&AD jury for the recognition ✏️
17 May 2022
Brand New Conference: Speakers announced
Leo and Felipe are confirmed to speak at Brand New Conference, a two-day event on brand identity by Under Consideration along with some of today’s most active and influential practitioners from around the world. October 3 – 4, 2022 in Austin, TX.
15 May 2022
Noise Interview
A chat with Harry Bennett from Noise about the transition from freelancing to founding, pricing projects and the financial anxiety often involved in that process.
13 May 2022
PORTO ROCHA speaks at OFFF Festival Barcelona
We had a blast speaking at the OFFF Festival this weekend in Barcelona. We shared some of our team’s latest work and our journeys as Brazilian designers leading a global design studio in NY. Thank you [OFFF Festival](https://www.linkedin.com/company/offf-festival/) for organizing a beautiful event and bringing together such an inspiring group of people.
1 April 2022
TDC Awards Winner: Logo Design
Our logo design for the pet-parent platform The Wildest has been awarded at The Type Directors Club! This year's winners were selected from over 2000 entries from 62 countries. Besides being exhibited in New York City, the winners will also be included in eight identical exhibitions that will tour dozens of cities in the United States, Canada, England, France, Germany, Japan, New Zealand, Poland, South Korea, Spain and Taiwan.
24 March 2022
‘Big Type’ by Counter-Print
Counter-Print has released a new book featuring our work and an interview with PORTO ROCHA.
The visual landscape in which today’s designers are contributing to is very cluttered and the digital world alone is so vast, that sometimes it feels hard to make your voice heard amongst all the noise. The work on show within the book examines how designers can produce work that stands out and cuts through the noise. It showcases a fascinating direction in graphic design, forged by a collision of technology, typography and trends which is creating new and exciting results.
Packed full of stunning imagery from some of the world’s best graphic design companies, ‘Big Type’ also contains agency interviews and enlightening project descriptions.
16 March 2022
PORTO ROCHA speaks at Google's Visual Design Summit
PORTO ROCHA has been invited to join Google's 3rd annual Visual Design Summit as guest speakers. The summit brings together designers, art directors, illustrators and typographers to discuss the role and impact of design within Google and the industry at large.
16 March 2022
Lovers Magazine: Interview with Joseph Lebus
Joseph chats with Lovers Magazine and shares more about his background in London, his interest in the intersection of language and visual thinking, and his experience as Design Lead at PORTO ROCHA.
10 February 2022
Masterclass: Espaço.CC
Espaço.CC is hosting classes, workshops and masterclasses with an impressive line up of design professionals and researchers. Enrollment is now open for classes with Leo Porto + Felipe Rocha / Guilherme Falcão / ROMA JO / Gabriel Finotti / Leopoldo Leal / Rejane Dal Bello / Rafael Bessa / Bruno Oppido / Lia D. Castro / Andrés Sandoval / ps.2 arquitetura + design / Rachel Denti / Djan Ivson / Marina Dahmer / CLUBE / O Grupo Inteiro / Manuela Eichner / Bia Bittencourt / Elisa von Randow / Estúdio Margem.
22 January 2022
Latin American Awards Jury
PORTO ROCHA founders Leo Porto and Felipe Rocha will judge the branding and editorial design categories at the 2022 Latin American Design Awards. Entries are now open. Good luck to all!
13 January 2022
The Brand Identity: PORTO ROCHA’s identity for Vevo reintroduces the music video network to its widespread audience
10 January 2022
Tips From NYC Immigrant Designers
Leo Porto and Felipe Rocha will join Al Lucca and Yuri Ha on January 25th to share their experiences and tips from working as immigrants in New York under the O-1, OPT & H1-B visa categories.
This event will be live-captioned and include ASL interpretation. Tickets now available. This webinar will provide general information only and are not a substitute for individual legal advice.
4 January 2022
Brand New 2021 Year in Review: Best in Logo, Illustration and Motion
Brand New's 2021 Year in Review listed our work for Vevo and Upwork under the best of the year categories for Logo, Illustration and Motion. Cheers!
21 November 2021
Print Magazine: Porto Rocha Designs Vevo’s New Brand Identity
Print Magazine features our new identity design for Vevo: "Known as being the host to thousands and thousands of music videos, Vevo’s new brand identity allows the awareness for the brand to shine as it should. Designed by Porto Rocha, the redesign is focused on the artists who make up the website while also balancing Vevo’s own brand voice. The visuals are colorful, bold, dynamic, yet minimalistic, allowing space for the audio to reign supreme."
12 November 2021
PORTO ROCHA Playlist: Vol 2
We are back with Vol 2 of our playlist, featuring a compilation of some of our recent favorites from everyone on the team.
13 October 2021
OFFF Barcelona: PORTO ROCHA announced as 2022 speakers
Among 20 other studios and creatives, Leo and Felipe have been selected to give a talk at the international OFFF Festival in Barcelona next May. Tickets now on sale.
17 August 2021
The Brand Identity: PORTO ROCHA’s identity for freelance platform Upwork signifies their dedication to community
Senior Designer Joseph Lebus talks with The Brand Identity about our new identity system for the world's work marketplace.
10 August 2021
The Brand Identity interviews PORTO ROCHA designer Maddy Angstreich
21 July 2021
PORTO ROCHA named Studio of the Year 2021
This year, PORTO ROCHA received two Gold awards and a Grand Prix at the 2021 Latin American Design Awards; and to top it off, we were named Studio of the Year! As a relatively new studio and a team made mostly of immigrants, we’re honored to hold the title. Big thanks to the LAD jury, to our talented team, to all the amazing clients who have trusted us. Felicitaciones to the other talented Latinx creatives who were recognized this year.
23 June 2021
AIGA 50 Books | 50 Covers 2020
Out of nearly 700 entries, our cover for Chani Nicholas’ bestselling book, You Were Born For This, was selected as one of the top 50 book cover designs of 2020. “The cover design, the reflective foil, the typeface all allow the title to do its thing. Great restraint.” —Paul Sahre (AIGA Juror). The book will be archived in the AIGA Collection at Columbia University’s Rare Book and Manuscript Library in NY.
3 June 2021
The Brand Identity: PORTO ROCHA devise a maximalist and vibrant identity for Netflix Tudum
28 May 2021
Netflix Tudum awarded D&AD Pencil
As our first ever entry in the D&AD Awards, our Netflix Tudum almanac earned a Wood Pencil for creative excellence in Magazine & Newspaper Design. We’re thrilled to see the project recognized among some of 2021's most outstanding creative work, and honored to be taking home a Pencil.
26 May 2021
2021 ADCC Awards Jury
Our founder and creative director Felipe Rocha was part of The ADCC Awards jury pannel along with Flávia Nalon, Nikki Gonnissen and Forest Young. The Advertising & Design Club of Canada celebrates the best in Canadian advertising, design and interactive. Winners will be announced on June 3rd.
17 May 2021
Creative Boom: PORTO ROCHA on play, potential, and process
Felipe and Leo chat with Creative Boom about their collaborative process and what's new at the studio.
10 March 2021
Working Not Working: PORTO ROCHA named top 25 inspiring companies
We’re honored to have been included alongside some amazing names on Working Not Working's list of 25 most inspiring companies. Big thanks to the WNW community for naming us as an inspiration—the feeling is mutual.
10 March 2021
Davi Sabbag ft. Kafé: Café Preto
See our title design in Davi Sabbag's new music video. Chic.
4 March 2021
Sight Unseen: PORTO ROCHA featured in new Graphic Design column
3 February 2021
Brooklyn Rail: Guest Designer
We were invited to design The Brooklyn Rail's popular Guest Critic Section featuring Tiago Gualberto, Sara Roffino and an amazing group of collaboratoring artists and writers. Get your free copy if you are in New York.
13 January 2021
form Design Magazine: PORTO ROCHA featured in "Team and Design"
What makes a design dream team? Felipe and Leo talk to form Design Magazine about the alchemy of their partnership—in work and life—for December's "Team and Design" issue.
12 January 2021
The Brand Identity: PORTO ROCHA’s identity for Airbnb Tyrus juxtaposes function with luscious illustration
The Brand Identity reviews our design system for Tyrus — a digital toolkit for Airbnb's creative collaborators.
7 January 2021
Brand New: The Best Work of 2020
We're thrilled to have the rebrand of Museu Nacional da República included in Brand New's Best Work of 2020.
15 December 2020
PORTO ROCHA 2020 Playlist
From Bad Bunny to BADSISTA, we put together a playlist with some of our favorite tracks right now.
14 December 2020
The Brand Identity: “Do Good Ideas Have Requirements?”
The Brand Identity talks to Leo and Felipe for a new article in the series "The Anatomy of Creativity," where they discuss design and technology as part of the creative process.
26 October 2020
It’s Nice That: Airbnb launches Tyrus, a digital toolkit for freelance creatives
Tyrus, a digital toolkit for freelance creatives we designed with Airbnb, was recently featured on It’s Nice That. The toolkit also features artwork by prominent female-identifying illustrators.
21 August 2020
Billboard: Universal Music launches voter education campaign, reaching 200K voters in 1 hour
We partnered with Universal Music Group to design the #UseYourVoice campaign and help get more people registered and ready to vote in 2020. The campaign kicked off on August 20th and will go on until election day.
12 August 2020
COMPLEX: How a Hit Spotify Playlist Is Made in 2020
Complex went behind the scenes of Pollen to get an inside look at the anatomy of a successful Spotify playlist in 2020 and see how the conversation around music curation is evolving.
27 July 2020
Communication Arts: A chat with the cofounders of Brooklyn-based PORTO ROCHA
In conversation with Communication Arts, we discussed some of our influences, aspirations, and the philosophy that guides our studio work and environment.
14 July 2020
The Follow-up Podcast: PORTO ROCHA & Manufatura chat with Armin Vit from Brand New following up on the recent review of Museu Nacional
We had a great chat with Marcos Mendes from Manufatura and Armin Vit from Brand New about the recent review of Museu Nacional. We talked about our design process, the challenges of designing for public institutions and the widespread use of modernist design today.
The Follow-up is a weekly podcast that goes in depth into projects recently reviewed on @UCllc’s Brand New, featuring conversations with the designers — and sometimes their clients — uncovering the context, background, and design decisions behind the work.
3 July 2020
It’s Nice That: PORTO ROCHA on making work that “has a presence”
It’s Nice That covers the opening of PORTO ROCHA and the new identity we designed for the public art museum Museu Nacional.
19 June 2020
Creative Boom: Queer-focused magazine Samba is a 'beacon of hope' in uncertain times
In conversation with Creative Boom, we discuss Samba, the thinking behind the publication's design, and its importance for the queer community, Brazilian creatives and immigrants alike.
18 June 2020
Working Not Working: The Brazilian Designers Behind Brooklyn Studio PORTO ROCHA Make Work that Moves at the Speed of Culture
We recently spoke with WorkingNotWorking about the start of our studio, working together as partners in business and life, the type of projects we’re currently working on and what we envision for the future.
18 June 2020
Brand New: Museu Nacional Logo & Identity Review
The identity we designed for Brasilia's public art museum Museu Nacional is reviewed by Armin Vit on Brand New. Check it out!
17 June 2020
Portfolio Reviews with Espaço.cc
In partnership with Espaço.cc, a cultural and educational nonprofit institution based in Brazil, Felipe and Leo will be hosting 15 portfolio reviews, including 7 sessions free of charge for social minorities throughout the month of July. The reviews promote a space for dialog and learning between the PORTO ROCHA and designers seeking to build and enhance their portfolios. Applications are now open.
15 June 2020
The Brand Identity: Leo Porto and Felipe Rocha merge their practices as PORTO ROCHA
The Brand Identity covers PORTO ROCHA’s launch, our motivations behind the studio and the challenges of launching and managing the studio remotely during COVID-19.
21 May 2020
Aprender Design: Live chat with Carlos Bocai & Julia B. Aguiar
Extra is an open dialogue about design, technology and leadership. Hosted by Carlos Bocai and Julia Aguiar from Anywhere, we were invited to be part of Extra’s first episode.
6 May 2020
Officesss
Miss working from the office? Always wanted to know how it feels to work from our studio? Now there is a zoom background just for you.
7 April 2020
Live Talks!
We were invited by Live! to share our favorite projects and creative process while quarantining from home. Live! is a series of live talks on Instagram with a focus on the creative industry. The coronavirus outbreak has many people, designers and non-designers, working remotely and housebound. The idea is to fight quarantine, boredom and, most importantly, to instill hope.
Tuesday 7th April at 4pm (BST)
4 January 2020
The New York Times: Your Favorite Internet Astrologer Wrote a Book
We collaborated with Chani Nicholas on the cover design of her new book, You Were Born For This: Astrology for Radical Self Acceptance. Since its release, the book has gone on to sell over 30,000 books in just three months, solidifying its place as a New York Times bestseller. Through Chani’s contemporary reimagining of the zodiac, her audience only continues to grow. A testament to her widespread popularity, Chani cultivates new perspectives on radical self-acceptance today that resonate throughout each chapter of her debut book.
19 November 2019
Creative Doc Interview: Advice for Aspiring Designers (PT)
In discussion with Creative Doc, a digital publication on design, creativity and talent, Leo and Felipe answered questions about the recent opening of the studio, our future plans for Bonde and advice for design professionals. (Interview in Portuguse)
18 November 2019
Judging the 13th Brazilian Graphic Design Biennial
Felipe Rocha was invited to be a judge at the 13th edition of the Brazilian Graphic Design Biennial. The biennial is organized by the Association of Graphic Designers in Brazil and has become the most important graphic design event in the country.
4 November 2019
Leo Porto wins Young Guns 17
In a year that could arguably be described as the most diverse class in Young Guns history, a jury of more than 60 respected creatives spent two months reviewing hundreds of submissions from a record 45 different countries. After several rounds of judging, the jury ultimately selected 28 Young Guns. We are excited to share Leo's win and his interview with The One Club where he talks about his favorite projects, creative style and influences.
11 April 2019
Felipe Rocha speaks at University of Kansas: The Hallmark Symposium Lecture Series
As part of The Hallmark Symposium Lecture Series at The University of Kansas, Felipe Rocha led a conversation with the students of KU’s Design Department about designing for the music industry and his experience working at Spotify.
7 December 2018
Leo Porto talks about cultural identity & design at RiseUp Summit in Egypt.
At RiseUp Summit in Egypt, the largest innovation and entrepreneurship summit in the MENA region, Leo Porto leads a talk on cultural identity, his work at COLLINS, and Bonde, the platform dedicated to sharing Brazilian art & culture.