Project Information
Nothing Precious is the debut publication of Colombian-born, New York-based makeup artist and creative director Marcelo Gutierrez. The book explores the relationship between beauty and selfhood through artful photography of Marcelo’s work with friends and collaborators — showing how the medium of makeup can reveal rather than conceal individuality.
More than just a visual document of his oeuvre, Nothing Precious is a celebration of the community that shaped it. Collaborating with photographers Renell Medrano and Aidan Zamiri, the book features well-known faces from Marcelo’s tenure in the fashion world, including Gabriette, Paloma Elsesser, Lourdes Leon, Joan Smalls, as well as a foreword by Lily-Rose Depp.
We worked closely with the author on every aspect of the publication’s design. Keeping the focus on his work and personalities of the models, we opted for lots of full-bleed imagery, tight crops, and graphic compositions. Some spreads use repetition as a nod to iconic Warholian compositions and the virality of celebrity images; Others embrace intentionally “messy” collage with notes and sketches, offering a more candid look into the creative process.
Our design speaks to the tensions at play in Marcelo’s work — his vision of beauty is subtle yet subversive, unfiltered yet polished, classic but undoubtedly of-the-moment. For the cover, we created a hand-lettered title and superimposed it on a macro crop of model Jazzelle’s face. The book’s materiality underscores this contrast: a glamorous silver metallic ink against “unprecious” uncoated paper with exposed binding.
Leading up to its launch, Nothing Precious has been covered by WWD and HypeBae. The publication will be stocked at select stores in New York, Los Angeles, London, and Paris, and is available for purchase here.
Credits
PORTO ROCHA
Creative Direction:
Leo Porto, Felipe Rocha
Design:
Leo Porto, Felipe Rocha, Kir Nazarov
3D Design:
Pedro Veneziano
Project Management:
Samantha Cruz
Nothing Precious
Creative Director:
Marcelo Gutierrez
Photography:
Renell Medrano, Aidan Zamiri
Foreword:
Lily-Rose Depp
Editor:
Lynette Nylander
Casting Director:
Bert Martirosyan
Head of Partnerships:
Julia Delaney
Executive Producer:
Hallee Lagatta
PR:
Huxley
Cover shot by:
Aidan Zamiri
Talent:
Danny Aguilera, Evanie Frausto, Jan Anthonio, Joaquin Ruiz, Jordan Daniels, Omahyra Mota, Paloma Elsesser, Ryan Petersen, Sausha De La Ossa, Saul Rodriguez, Sonny Molina, Stella Greenspan, Lola Leon, Gabbriette, Jazzelle, Joan Smalls, Raul Lopez, Vinson Fraley, Mo Mbengue
Photography Assistant:
Fallou Seck, Na'Jeen Pierce, Rowan Liebrum
Videography:
Lucas Bourgine, Kyle May
Sound Recordist:
Mike Bloom
SFX:
Caroline Mills
Styling:
Zara Mirkin, Clare Byrne
Styling Assistant:
Noah Delfiner, Tom So, Silvia Lee, Thomas Do
Makeup Artist:
Marcelo Gutierrez
Makeup Personal Producer:
Lule Perron
Makeup Artist Assistant:
Shoko Sawatari, Nanase, Bri Stine, Risa Miyamoto, Aya Iwakami, John Wilger, Kaia Shi
Hair Stylist:
Sonny Molina, Matt Benns, Rachel Polycarpe
Hair Styling Assistant:
Yetunde Egunjobi
Manicurist:
Honey
Creative Production:
ohmgmt
Production Coordinator:
Chloe B Harper
Production Assistant:
Matthew Selzman
Set Designer:
Lauren Nikrooz
Set Design Assistant:
Yuma Shishido, Edrik Rivera
Vincenzo Giodarno - Musumeci S.p.A
Case Study Production
Photography:
Daniel Forero
Production:
Annie Carmichael
Fonts
SilvanaText Regular - Blaze Type